
OUR TRANSFORMATIONS
OUR TRANSFORMATIONS
OUR TRANSFORMATIONS
Here's How We Helped Lucshy Transform Their Email Marketing in Just 30 Days
Mar 15, 2022



Lucshy, a premium women's travel bag brand bridging the gap between mass-market and luxury segments, needed to completely reimagine their email marketing to match their sophisticated product offering and unique market position.
BEFORE WORKING WITH US
Monthly Email revenue: $3,242
Campaign revenue: $2,760
Flow revenue: $482
Zero SMS revenue
Poor email attribution: 0.66%
Minimal campaign engagement
THE MAIN CHALLENGES THAT NEEDED TO BE OVERCOME TO SCALE INCLUDED
Non-existent email strategy
Missing revenue opportunities
No promotional framework
Weak flow performance
Absence of SMS marketing
WHAT THEY NEEDED TO SCALE:
Comprehensive email strategy
Value-based storytelling
Strategic promotional calendar
Enhanced flow architecture
SMS revenue channel
AFTER WORKING WITH US
Total Email Revenue: Increased to $133,482 per month
Campaign Revenue: Grew to $17,184
Flow Revenue: Scaled to $116,297
SMS Revenue: Generated $27,520
Email Attribution: Improved to 38.79%
OUR TEAM IMPLEMENTED A COMPREHENSIVE STRATEGY, FOCUSING ON
Women-centric storytelling
Practical luxury positioning
Seasonal promotional calendar
Enhanced customer journeys
Multi-channel approach
Advanced flow optimization
KEY STRATEGIES:
Developed thematic campaign frameworks
Created sophisticated customer journeys
Implemented seasonal promotional strategies
Enhanced customer segmentation
Optimized flow architecture
Balanced brand building with revenue generation
Established SMS as key revenue channel
Lucshy, a premium women's travel bag brand bridging the gap between mass-market and luxury segments, needed to completely reimagine their email marketing to match their sophisticated product offering and unique market position.
BEFORE WORKING WITH US
Monthly Email revenue: $3,242
Campaign revenue: $2,760
Flow revenue: $482
Zero SMS revenue
Poor email attribution: 0.66%
Minimal campaign engagement
THE MAIN CHALLENGES THAT NEEDED TO BE OVERCOME TO SCALE INCLUDED
Non-existent email strategy
Missing revenue opportunities
No promotional framework
Weak flow performance
Absence of SMS marketing
WHAT THEY NEEDED TO SCALE:
Comprehensive email strategy
Value-based storytelling
Strategic promotional calendar
Enhanced flow architecture
SMS revenue channel
AFTER WORKING WITH US
Total Email Revenue: Increased to $133,482 per month
Campaign Revenue: Grew to $17,184
Flow Revenue: Scaled to $116,297
SMS Revenue: Generated $27,520
Email Attribution: Improved to 38.79%
OUR TEAM IMPLEMENTED A COMPREHENSIVE STRATEGY, FOCUSING ON
Women-centric storytelling
Practical luxury positioning
Seasonal promotional calendar
Enhanced customer journeys
Multi-channel approach
Advanced flow optimization
KEY STRATEGIES:
Developed thematic campaign frameworks
Created sophisticated customer journeys
Implemented seasonal promotional strategies
Enhanced customer segmentation
Optimized flow architecture
Balanced brand building with revenue generation
Established SMS as key revenue channel