Here's How We Helped Instatint Increase Their Email Revenue by 62% in 30 Days

InstaTint, a pioneer in removable car window tinting solutions, faced challenges in maximizing their email marketing potential. Despite having a premium product, their email strategy wasn't delivering the results their innovative product deserved.

BEFORE WORKING WITH US

• Monthly Email revenue: $$89,853

• Revenue heavily dependent on flows: 84.31%

• Campaign revenue: $14,096

• Zero SMS revenue generation

• High bounce and spam rates

• Active profiles: Not fully engaged

THE MAIN CHALLENGES THAT NEEDED TO BE OVERCOME TO SCALE INCLUDED

• Limited campaign frequency and creativity

• Over-reliance on promotional messaging

• Poor balance between branding and sales

• Deliverability concerns limiting growth

• Untapped SMS marketing potential

WHAT THEY NEEDED TO SCALE:

• Strategic campaign calendar

• Balanced content approach

• Enhanced deliverability metrics

• New revenue channels (SMS)

• Improved campaign performance

AFTER WORKING WITH US

• Total Email Revenue: Increased to $143,492 per month

• Campaign Revenue: Doubled to $27,888

• SMS Revenue: Generated $26,864 in first month

• Deliverability Improvements: Bounce rate down 30.1%, spam complaints down 45.8%

• List Health: Unsubscribe rate decreased by 28.7%

• Campaign Frequency: Successfully executing 16-18 campaigns monthly

OUR TEAM IMPLEMENTED A COMPREHENSIVE STRATEGY, FOCUSING ON

• Balancing branded design with direct response copy

• Developing segment-specific messaging

• Implementing advanced testing protocols

• Creating multi-channel customer journeys

• Optimizing send times and frequencies

• Building a robust SMS marketing program

KEY STRATEGIES:

• Mixed premium design with conversion-focused copy

• Diversified campaign types beyond promotions

• Leveraged product USPs in messaging

• Enhanced customer education sequences

• Implemented strategic list segmentation

• Developed targeted SMS campaigns

• Created cohesive multi-channel experience